company.job.about_job.title
company.job.about_job.summary
We are looking for a Head of Growth Marketing to join our team. Templify is a high-growth mobile/web ecosystem that helps creators and businesses produce high-quality video content using professional templates.
company.job.about_job.responsibilities
- Own the full growth funnel: acquisition → activation → retention → monetization
- Define and execute the growth strategy aligned with company's revenue goals
- Lead and scale a high-velocity experimentation culture (A/B testing across funnels, onboarding, paywalls, pricing)
- Optimize subscription monetization (pricing, packaging, trials, paywalls, offers) to maximize ARPU/ARPS and LTV
- Analyze product and marketing performance using tools like Amplitude and translate insights into scalable growth initiatives
- Identify and unlock new growth channels (paid, organic, partnerships, virality loops)
- Conduct deep market and competitor analysis (funnels, creatives, pricing strategies)
- Drive user research to uncover growth opportunities and reduce friction across the user journey
company.job.requirements.title
company.job.requirements.what_we_expected
- 4+ years in Growth / Product / Product Marketing with at least 1 year in a leadership role in a product company
- Proven experience scaling B2C mobile apps (preferably subscription-based) in the US market
- Proven track record in scaling UA campaigns specifically within Instagram (Meta Ads Manager)
- Strong expertise in product analytics (Amplitude, Mixpanel, etc.) and experimentation frameworks
- Hands-on experience with monetization strategies (subscriptions, paywalls, pricing optimization)
- Deep understanding of mobile growth metrics: LTV, CAC, retention, churn, ARPU
- Data-driven mindset with strong prioritization and decision-making skills
- English: Upper-Intermediate or higher
company.job.requirements.professional_skill
Analytical Skills Product marketing A/B testing
company.job.requirements.languages
English | Upper-Intermediate
company.job.results.title
company.job.results.what_we_offer
- Competitive reward for the provided services
- Collaborative and supportive team of professionals
- Growth through a Mentorship Program, regular feedback, and one-on-one meetings with PM and HR
- Partial reimbursement for medical insurance, sports activities, and English language courses
- Generous leave policy - 22 days of annual leave, 10 paid sick days per year
- Personal equipment policy offering MacBooks along with all necessary hardware and software for work
- Financial support for employees during specific life events (weddings, childbirth, etc)
- A people-focused corporate culture that prioritizes employee well-being
company.profile.general_info.about_company
